Melina PuzinoAugmented RealityAs someone who likes to stay grounded in her own reality, I had to do some research into finding brands implementing Augmented Reality…Dec 7, 2020Dec 7, 2020
Melina PuzinoExpanding into New MarketsBeing in a Clinical Lab during the Covid-19 pandemic has shown me the continuous innovation afoot and the ability of companies to shift…Nov 23, 2020Nov 23, 2020
Melina PuzinoA Name and a Face can Make the BrandAs a laboratory healthcare worker during this pandemic, wearing a mask for 8+ hours a day has not exactly been kind to my skin. In order…Nov 8, 2020Nov 8, 2020
Melina PuzinoToo Much Choice?As a girl with Italian roots and busy schedule, my desire to find a satisfying tomato sauce for my basic pasta consumption was somewhat of…Oct 26, 2020Oct 26, 2020
Melina PuzinoDisruption by ConnectionIn this week’s prompt we are writing what we notice about Godin’s approach to marketing that is disruptive to the more traditional…Oct 11, 2020Oct 11, 2020
Melina PuzinoFake and FlakeHow does the increased use of bots affect our job as marketers?Oct 4, 2020Oct 4, 2020
Melina PuzinoBarnes and Noble and Bibliophile TribesBooks and Nooks and Supplies oh my!Sep 29, 2020Sep 29, 2020
Melina PuzinoinMelina’s Marketing Management MusingsAn Introduction to My Marketing BlogThis Lab Rat really has no background in marketing, so blogging makes me feel a bit like Alice as she comes across her rabbit hole into a…Sep 20, 2020Sep 20, 2020